Combat Sports - 730 Words

In 2013, Pettersson, Ekstrom, and Berg examined the rationale behind rapid weight loss (RWL) and rapid weight gain (RWG) for competitors in combat sports. Researchers also strived to enhance their knowledge and understanding as well as competitor’s knowledge of the reasons behind these strategies. Fourteen competitors agreed to participate in the study. This group of participants consisted of nine men and five women between the ages of 18 and 36. For participants to be eligible for this study, they had to have been successful in international events, placing high on repeated occasions, or be regarded as having the likelihood of accomplishing world-class status within four to eight years. Participants had to also be competitors in any of†¦show more content†¦Investigators found that weight management habits reinforced the competitor’s goals and objectives. The investigators also found that weight management provides beneficial elements for competitors such as id entity and a positive mentality. Pettersson, et. al., suggested that future studies should implement more questions based on nutrition and refrain from using an interrogator whose title may cause response bias by participants. In a later study, Sitch and Day (2015) examined judo competitors’ mental experiences, while attempting to attain the required weight for their event. Researchers recruited international judo competitors as respondents. Through newsletters, participants were given an overview of the study and an understanding of what would be required of them. Respondents were only eligible for the study if they were competing in events which required them to lose weight in the approaching season. Six competitors, three men and three women, ages 18 to 28 participated in the study. Respondents had between 5 and 18 years of experience. Researchers had two methods for collecting their data; daily diaries kept by the respondents and follow-up interviews. The purpose of dail y diaries, kept by the respondents, were to give the respondents a greater role of responsibility throughout the study. Researchers held a meeting with the respondents to explain the expected use and purpose of the diary. Researchers provided the participants with informationShow MoreRelatedCombat Sports in the Ancient World: General Aspects of Ancient Combat Sports2625 Words   |  11 Pagesintroduction to the ancient combat sports, he proceeds to provide a basic outline to the world of ancient combat sports in a series of sections within the chapter, including: The definition of a ‘combat sport’ and its relation to recreation and training; similarities amongst combat sports, training methods and common practise; the premise of athletic festivals, and the organization of said competition. The first area that Poliakoff studies is ‘General aspects of the ancient combat sports’ is the definitionRead MoreMixed Martial Arts And Ethics Essay1197 Words   |  5 PagesBreed of Sport In its December 6, 2006 profile on Ultimate Fighting, USA Today writer Marco della Cava states, ‘Football and baseball may be American pastimes, but for a high-tech generation weaned on immediacy, such sporadic action doesnt compare with UFCs short and definitive flurries of violence’ (Dallas-Based Fight Company Enters the Cage). According to an editorial in Market Wire, Mixed Martial Arts (MMA), commonly recognized as cage fighting, is the fastest growing Sports EntertainmentRead More Science, Technology and America’s Military Essay1427 Words   |  6 PagesWorld War, when they were first developed to train pilots for combat.†[2] A simulator is a device used to mimic real world situations in order to better train and prepare people, for things that they might encounter. The most commonly heard of simulator is for flight training, but nowadays, the military uses simulators to train for not only flight, but also for infantry, tank battles, artillery, and almost every other aspect of combat. The simulators used today are extremely accurate as to theRead MoreVeterans : The Intricate Journey1456 Words   |  6 Pagesfor them. An experience filled with either pleasant or painful memories will remain with them for the rest of their lives. In the case of interviewee Luke Bohannan, he enlisted into the army then got commissioned into being an Army engineer corps, combat engineer officer. Once enlisted or drafted to be a soldier and soldiers have arrived at the boot camp location the officers in charge will provide soldiers with all the equipment required. Once the soldiers have settled into their new home, theyRe ad MoreThe Era Of George Washington1956 Words   |  8 Pageswere passed down through generations in which leadership waged war. â€Å"Until the nineteenth century, war was the sport of kings, and strategy the rules of the game.† (Palmer, 2012, p.3) As we look into the era of George Washington we can see three general aspects of warfare that were used. The first being tactics which we can describe as being the â€Å"theory of the use of military forces in combat† (Palmer, 2012, p. 6) or generally speaking how we fight our enemy. This how we fight aspect goes into the basicRead MoreGames : A Real Sport1403 Words   |  6 PagesGames: A real Sport In our culture, there are many ways to entertain such as music, film, book, and of course, game is one of them. But when we indicate games, most of people will think a negative influence instead of looking at all its positive side. Parents always say to their children Playing games is a waste of time and there is no gain from that. However, online games especially competitive games are not that bad and playing games should be encouraged by everyone. Games or E-sport should be consideredRead MoreThe Impact Of Sports On Sports Industry950 Words   |  4 Pagesdefinition of sport industry; the sports industry is a market wherein the products manufactured and offered to its customers are sport, recreation and fitness related and may be activities, amenities or people. Sports we support, follow and play today are part of our day-to-day lives and we forget that over 250 years ago the sports established today did not yet exist and the few that did would be unappealing and unrecognisable to the sports fans of today. Looking back to the history of sports we see aRead MoreSports in Everyday Life640 Words   |  3 PagesSports in everyday life According to Gandhiji and Tagore, all round development of a child should depend upon the true education imparted to us. Education must be the result of overall development of the child i.e. Mental, moral, social physical. Education develops a personality which a person carries forward in his/her life. But now-a-days more stress is laid on the mental development. Merely being good in academics is not everything. More and more importance should be given to physical developmentRead MoreMMA or Mixed martial arts is a full contact combat sport that allows the use of both striking and1000 Words   |  4 PagesMMA or Mixed martial arts is a full contact combat sport that allows the use of both striking and grappling skills, both standing and on the mat, from a selection of other combat sports. Numerous mixed style contests were held throughout Europe, the Pacific Rim, and Japan during the early 1900s. The combat sport of vale tudo that came from Brazil from the 1920s was brought to the U.S by the Gracie family in 1993 with the founding of the Ultimate Fighting Championship . The more dangerous vale-tudo-styleRead More Parental Violence and Youth Sports Essay2176 Words   |  9 Pages Participating in a sport at an early age can be essential to the overall growth process during a child’s upbringing. Whether the participation is through some sort of organized league or just getting together amongst friends and playing, the lessons learned from this can help teach these kids and provide a positive message to them as they develop. There is a certain point, however, when organized sports can hinder progress, which is when adults get too involved and forget about the underlying

A Death Foretold By Gabriel Garcia - 1314 Words

Throughout the course of the novel Chronicles of a Death Foretold, Gabriel Garcia discusses the conflicting feelings of traditions and human nature amongst a small community when a man is murdered in the name of honor. The differing experiences each person had with the death of Santiago Nasar as well as their opinions on whether he deserved to die by the hands of the Vicario brothers, not only shows their contrasting emotions towards honor and human decency but also the effects of staying silent. The novel chose to incorporate not only the conflict amongst their community also shows the effects that this traditional society had on their values, beliefs and gender roles, that is constantly expressed by the people vocally and their actions as well. The differences between common traditions and human nature can clearly be seen through the supporting characters actions the day of Santiago Nassar’s death. When the narrator interviews the townspeople years and years after Nassarâ₠¬â„¢s death, both sides of the argument come into play differently amongst them. Take for example Clotilde Armenta, the owner of the store that Pablo and Pedro Vicario were going in and out of the day and night before the murder, not only had she expressed that she felt that it was wrong to kill Nassar but she had also been the only one who really attempted to put a stop to it in the best way she could. When they came back into her shop the narrator explained that she, â€Å"†¦ had good reason when it seemedShow MoreRelatedChronicle Of A Death Foretold By Gabriel Garcia Marquez1229 Words   |  5 PagesThe novella Chronicle of a Death Foretold, a journalistic account of a historical murder, is written by author Gabriel Garcà ­a Mà ¡rquez. Continually through his career â€Å"Garcia Marquez employs journalistic writing techniques in his fiction, and particularly in Chronicle of a Death Foretold in order to produce a seemingly more authentic and credible work†( Garden er 3-4). This particular novel reads as if it is fictional. However, readers are interested to know that the account is based on a factualRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1371 Words   |  6 Pagescan even learn from the events taking place within the novels. Stories I have read this semester includes â€Å"Chronicle of a Death Foretold† by Gabriel Garcà ­a Mà ¡rquez will show racism, international racism, and cultural traditions that I have learned about. The conviction and idea of respect in the Columbian culture introduced in Chronicle of a â€Å"Death Foretold† by Gabriel Garcia Marquez is among the choosing parts of the character s convictions and activities. Any move done made to safeguard one sRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1388 Words   |  6 Pagesâ€Å"Fake News†: Analyzing Gabriel Garcà ­a Mà ¡rquez’s subtle commentary and use of minor characters through syntax, juxtapositi on, and periphrasis Chronicle of a Death Foretold revolves around the reporting of the murder of Santiago Nasar by the author; Gabriel Garcà ­a Mà ¡rquez, who operates under the pretense of impartiality and journalistic integrity to create a subdued commentary through his minor characters. Mà ¡rquez provides commentary on sociopolitical controversies frequent in his portrayed ColumbianRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1453 Words   |  6 Pagesof a Death Foretold, by Gabriel Garcà ­a Mà ¡rquez, developments in the plot occur because of the significance and effect of the patriarchal society, as well as the role of women in Colombia at the time the novel was written (1950’s). These developments occur with Gabriel Marquez’s use of technique and literary devices. In the novel, women were given considerably less choice in their life compared to women today. This ultimately leads to every significant conflict in the novel, including the death of SantiagoRead M oreChronicle Of A Death Foretold By Gabriel Garcia Marquez1492 Words   |  6 Pagesother by traditional American citizens in the world. However often this may happen, Latin Americans are indeed American. Dealing with this identity crisis, many turned to writing as an outlet. Gabriel Garcia Marquez is a successful author that utilizes this form of expression.Writing Chronicle of a Death Foretold, a story surrounding the true life of a Latin American at an earlier time in history. This enabled Marquez to extract his personal interpretation of America and exaggerate it in such a wayRead MoreChronicle of a Death Foretold by Gabriel Garcà ­a Mà ¡rquez661 Words   |  3 Pageswell. In the novel, a murder becomes a mystery case. The plot of the novel is to not only distinguish who committed the crime, but also, his/her rationale behind doing so. In order to avoid the reader having to feel like a speculator, perhaps, Gabriel Garcà ­a Mà ¡rquez uses inconsistencies in writing to in cite the confusion in the reader. This concept is best explained through the New York Time literary criticism article entitled, â€Å"MURDER MOST FOUL AND COMIC† (Michaels). Essentially, this criticism seeksRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1354 Words   |  6 PagesIn the novel Chronicle of a Death Foretold by Gabriel Garcia Mà ¡rquez, multiple themes are brought to the table to shed some light on the tragedy that occurred in this small town in the novel. These themes, like social class, construct these personas that become the cultural norms that the citizens of this town seem to follow. The citizens’ ideas of social class have constructed the pyramid of power. People like Santiago Nasar and Bayardo San Romà ¡n are on the top of the pyramid while the Vicario familyRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1224 Words   |  5 Pages Published in 1981 and written by the Colombian author Gabriel Garcia Marquez, the novella â€Å"Chronicle Of A Death Foretold† is a pseudo-journalistic depiction of the death of a young, Arab man more than two decades after it happened. Set in Catholic Colombia, where every character’s actions are intrinsically shaped by religion, the author explores deeper societal issues within this town of God-fearing individuals. Although a judicial inquest concluded two brothers, Pedro and Pablo Vicario, murderedRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1636 Words   |  7 Pages In â€Å"Chronicle of a Death Foretold† by Gabriel Garcia Marquez, the author creates an interpretation of a small Colombian town, which is the home of a Narrator who recalls the details of the murder of a man named Santiago Nasar. Marquez employs a unique, non-linear narrative in order to detail the events and outcomes of the whole ordeal of both Santiago’s death; in addition to the events that were transpiring during the matter. Spread intermittently throughout the narrative are traces of methodicalRead MoreChronicle Of A Death Foretold By Gabriel Garcia Marquez1325 Words   |  6 PagesAmerican Society as Shown by Female Characters in Chronicle of a Death Foretold Emily Quinn Candidate Number: Works in Translation 35 B2 Ms. Prestash April 9, 2015 Through a Different Lens: The Exploration and Criticism of the Oppression of Women in Latin American Society as Shown by Female Characters in Chronicle of a Death Foretold The representation and portrayal of women in the novel Chronicle of a Death Foretold by Gabriel Garcia Mà ¡rquez provides an in-depth understanding of the diverse

Employment and Beneficial Work Experience Free Essays

Interns Deserve Income Even though internships are still viewed as beneficial for students, some are beginning to argue that internships have become an easy source of free labor in tough times. Since job openings for young adults are quite scarce, the number of unpaid internships has sky rocketed over the years. For these reasons, federal and state regulators have been lead to believe that more employers are illegally using internships for free labor. We will write a custom essay sample on Employment and Beneficial Work Experience or any similar topic only for you Order Now The purpose of internships is to allow them while in college or fresh out of college to practice skills, gain beneficial work experience and develop valuable connections in order to become better in the in the field they desire to work in. The United States government should require for-profit companies to pay all interns; if an intern’s work benefits a company, he or she should be paid for it.Interns deserve to be paid because unpaid internships lack discrimination and harassment protections in a workplace, are exploitative, and are unfair for lower income students. Discrimination and harassment are and can be a big problem for unpaid interns. One of the most upsetting cases involving the absence of legal protections for unpaid interns is O’Connor v. Davis. In 1995, Bridget O’Connor, a student at Marymount College in Tarrytown, New York, was required to perform an internship in order to meet the requirements for a degree in social work.In her senior year she began an internship at a nearby state-operated hospital for the mentally ill; during her work there, she was sexually harassed by a psychiatrist employed by the hospital. She continued her internship at another hospital and filed a lawsuit against the college she attended and the hospital where she endured the harassment; her case was dismissed because she was not a legal employee and could not claim protection under the law. (â€Å"Discrimination and Harassment†).Several federal legislation pieces such as the Civil Rights Act, Americans with Disability Act, and the Age Discrimination in Employment Act protect employees from sexual harassment and discrimination in the workplace; if the interns are not being paid then they are not considered employees and can not sue their employers under those statutes. (â€Å"Unpaid Interns†). Critics add that unpaid internships allow companies to get something for nothing. Many students claimed they held internships in the past that involved non-educational menial work. (â€Å"The New York Times†). Unpaid internships often become a form of mutual exploitation where neither party is actually invested in the internship. On the other hand, paid internships benefit both employers and interns more than unpaid internships; Interns take paid jobs more seriously and more critically, employers are motivated to keep track of paid interns to maximize the return on their investment, which naturally leads to a better learning experience. In contrast, unpaid interns have little motivation to do good work and employers likewise have little at stake in supervising or training them. (â€Å"The Daily Princetonian†)Considering the fact that most interns are college students, it only makes sense for these students to require a source of income to help them pay for college or anything else they need. Many less affluent students say they cannot afford to spend their summers at unpaid internships, and in any case, they often do not have an uncle or family golf buddy who can connect them to a p restigious internship. According to the staff of the Harvard Crimson, â€Å"The majority of firms expressly cite relevant work experience in the form of internships as the primary motivation to hire a recent college graduate.As it stands, if you can’t afford to work without pay before graduating, you might not work at all afterwards. † As true as this may be, if these lower income students cannot receive pay for their labor then they may not be able to continue to pay for school, or they could possibly suffer from debt. A lot of these students have to help their families with financial situations as well as themselves; it is not fair to ask them to work hard for no reward, because even if they do go through with an internship these students still are not guaranteed a job after college.Unpaid internships widen the gap between wealthy and poor applicants because only well-off students can afford to work for free; then they use that internship experience to get better-paying jobs after graduation. (â€Å"Unpaid Internships†). In summation the government should enforce its regulations, and require monetary compensation for interns whose work benefits a company. Since paid internships are under the Civil Rights Act, Americans with Disability Act, nd the Age Discrimination in Employment Act the interns ar e protected from harassment of all sorts. The fact that unpaid internships are exploitative, where most employers are making interns run insignificant errands shows that the employers do not care about getting the interns to a place of comfort in their field, because they are not paying them. Paid internships can be invaluable to the interns involved in them; helping the students to get where they need to be in the field of their choice.Works Cited â€Å"Unpaid Interns Lack Discrimination and Harassment Protections in Workplace (sidebar). † Issues ; Controversies. Facts On File News Services, 20 Sept. 2010. Web. 13 Dec. 2010. . †¢ â€Å"Unpaid Internships. † Issues ; Controversies. Facts On File News Services, 20 Sept. 2010. Web. 13 Dec. 2010. . †¢ Greenhouse, Steven. â€Å"The Unpaid Intern, Legal or Not. † New York Times (2010): 1-2. Web. 11 Nov 2010. . †¢ Editorial and Dissent: Unpaid internship programs. â€Å"The Daily Princetonian (2010): 1. Web. 11 Nov 2010. . How to cite Employment and Beneficial Work Experience, Papers

Natural Disaster free essay sample

The resulting loss depends on the vulnerability of the affected population to resist the hazard, also called their resilience. This understanding is concentrated in the formulation: disasters occur when hazards meet vulnerability. A natural hazard will hence never result in a natural disaster in areas without vulnerability, e. g. strong earthquakes in uninhabited areas. The term natural has consequently been disputed because the events simply are not hazards or disasters without human involvement. A concrete example of the division between a natural hazard and a natural disaster is that the 1906 San Francisco earthquake was a disaster, whereas earthquakes are a hazard. This article gives an introduction to notable natural disasters, refer to the list of natural disasters for a comprehensive listing. Geological disasters Earthquakes An earthquake is a sudden shake of the Earths crust caused by the tectonic plates colliding. The vibrations may vary in magnitude. The underground point of origin of the earthquake is called the focus. The point directly above the focus on the surface is called theepicenter. Earthquakes by themselves rarely kill people or wildlife. It is usually the secondary events that they trigger, such as building collapse, fires, tsunamis (seismic sea waves) and volcanoes, that are actually the human disaster. Many of these could possibly be avoided by better construction, safety systems, early warning and evacuation planning. Earthquakes are caused by the discharge of energy accumulated along geologic fault. Some of the most significant earthquakes in recent times include: * The 2004 Indian Ocean earthquake, the third largest earthquake in recorded history, registering a moment magnitude of 9. -9. 3. The huge tsunamis triggered by this earthquake cost the lives of at least 229,000 people. * The 2011 Tohoku earthquake and tsunami registered a moment magnitude of 9. 0. The death toll from the earthquake and tsunami is over 13,000, and over 12,000 people are still missing. * The 8. 8 magnitude February 27, 2010 Chile earthquake and tsunami cost 525 lives. * The 7. 9 magnitude May 12, 2008 Sichuan earthquake in Sichuan Province, China. Death toll at over 61,150 as of May 27, 2008. * The 7. 7 magnitude July 2006 Java earthquake, which also triggered tsunamis. Kashmir earthquake, which cost 79,000 lives in Pakistan. Volcanic eruptions (S. C. S) Volcanoes can cause widespread destruction and consequent disaster through several ways. The effects include the volcanic eruption itself that may cause harm following the explosion of the volcano or the fall of rock. Second, lava may be produced during the eruption of a volcano. As it leaves the volcano, the lava destroys many buildings and plants it encounters. Third, volcanic ash generally meaning the cooled ash may form a cloud, and settle thickly in nearby locations. When mixed with water this forms a concrete-like material. In sufficient quantity ash may cause roofs to collapse under its weight but even small quantities will harm humans if inhaled. Since the ash has the consistency of ground glass it causes abrasion damage to moving parts such as engines. The main killer of humans in the immediate surroundings of a volcanic eruption is the pyroclastic flows, which consist of a cloud of hot volcanic ash which builds up in the air above the volcano and rushes down the slopes when the eruption no longer supports the lifting of the gases. It is believed that Pompeii was destroyed by a pyroclastic flow. A lahar is a volcanic mudflow or landslide. The 1953 Tangiwai disaster was caused by a lahar, as was the 1985 Armero tragedy in which the town of Armero was buried and an estimated 23,000 people were killed. A specific type of volcano is the supervolcano. According to the Toba catastrophe theory 70 to 75 thousand years ago a super volcanic event at Lake Toba reduced the human population to 10,000 or even 1,000 breeding pairs creating a bottleneck in human evolution. It also killed three quarters of all plant life in the northern hemisphere. The main danger from a super volcano is the immense cloud of ash which has a disastrous global effect on climate and temperature for many years. Hydrological disasters Floods A flood is an overflow of an expanse of water that submerges land. [1] The EU Floods directive defines a flood as a temporary covering by water of land not normally covered by water. [2] In the sense of flowing water, the word may also be applied to the inflow of the tide. Flooding may result from the volume of water within a body of water, such as a river or lake, which overflows or breaks levees, with the result that some of the water escapes its usual boundaries. 3] While the size of a lake or other body of water will vary with seasonal changes in precipitation and snow melt, it is not a significant flood unless such escapes of water endanger land areas used by man like a village, city or other inhabited area. The Limpopo River, in southern Mozambique, during the 2000 Mozambique flood Some of the most notable floods include: * The Huang He (Yellow River) in China floods particularly often. The Great Flood of 1931 caused between 800,000 and 4,000,000 deaths. * The Great Flood of 1993 was one of the most costly floods in United States history. The 1998 Yangtze River Floods, in China, left 14 million people homeless. * The 2000 Mozambique flood covered much of the country for three weeks, resulting in thousands of deaths, and leaving the country devastated for years afterward. * The 2005 Mumbai floods which destroyed 1094 people. * The 2010 Pakistan floods, damaged crops and the infrastructure, while claiming many lives. Tropical cyclones can result in extensive flooding and storm surge, as happened with: * Bhola Cyclone, which struck East Pakistan. Typhoon Nina, which struck China in 1975, Hurricane Katrina, which struck New Orleans, Louisiana in 2005, and * Cyclone Yasi, which struck Australia in 2011 Limnic eruptions A cow suffocated by gases from Lake Nyos after a limnic eruption A limnic eruption occurs when a gas, usually CO2, suddenly erupts from deep lake water, posing the threat of suffocating wildlife, livestock and humans. Such an eruption may also cause tsunamis in the lake as the rising gas displaces water. Scientists believe landslides, volcanic activity, or explosions can trigger such an eruption. To date, only two limnic eruptions have been observed and recorded: * In 1984, in Cameroon, a limnic eruption in Lake Monoun caused the deaths of 37 nearby residents. * At nearby Lake Nyos in 1986 a much larger eruption killed between 1,700 and 1,800 people by asphyxiation. Tsunamis The tsunami caused by the December 26, 2004, earthquake strikes Ao Nang, Thailand. Tsunamis can be caused by undersea earthquakes as the one caused in Ao Nang, Thailand, by the 2004 Indian Ocean Earthquake, or by landslides such as the one which occurred at Lituya Bay, Alaska. Ao Nang, Thailand (2004). The 2004 Indian Ocean Earthquake created the Boxing Day Tsunami and disaster at this site. * Lituya Bay, Alaska (1953). * 2010 Chile earthquake * On October 26, 2010, a tsunami occurred at Sumatra, Indonesia * On March 11, 2011, a tsunami occurred near Fukushima, Japan and spread through the Pacific. Meteorological disasters Young steer after a blizzard, March 1966 Blizzards Blizzards are severe winter storms characterized by low temperature, strong winds, and heavy snow. The difference between a blizzard and a snow storm is the strength of the wind. To be a considered a blizzard, the storm must have winds in excess of 35 miles per hour, it should reduce the visibility to 1/4 miles, and must last for a prolonged period of 3 hours or more. Ground blizzards require high winds to stir up snow that has already fallen, rather than fresh snowfall. Blizzards have a negative impact on local economics and can terminate the visibility in regions where snowfall is rare. Significant blizzards include: * The Great Blizzard of 1888 in the United States * The 2008 Afghanistan blizzard * The North American blizzard of 1947 The 1972 Iran blizzard resulted in approximately 4,000 deaths and lasted for 5 to 7 days. Cyclonic storms Cyclone, tropical cyclone, hurricane, and typhoon are different names for the same phenomenon a cyclonic storm system that forms over the oceans. The deadliest hurricane ever was the 1970 Bhola cyclone; the deadliest Atlantic hurricane was the Great Hurricane of 1780 which devastated Martinique, St. Eustatius and Barbados. Another notable hurricane is Hurricane Katrina which devastated the Gulf Coast of the United States in 2005. Droughts Well-known historical droughts include: * 1900 India killing between 250,000 and 3. 25 million. * 1921-22 Soviet Union in which over 5 million perished from starvation due to drought * 1928-30 northwest China resulting in over 3 million deaths by famine. * 1936 and 1941 Sichuan Province China resulting in 5 million and 2. 5 million deaths respectively. * As of 2006, states of Australia including South Australia, Western Australia, New South Wales, Northern Territory and Queensland had been under drought conditions for five to ten years. The drought is beginning to affect urban area populations for the first time. With the majority of the country under water restrictions. * In 2006, Sichuan Province China experienced its worst drought in modern times with nearly 8 million people and over 7 million cattle facing water shortages. Hailstorms Hailstorms are rain drops that have formed together into ice. A particularly damaging hailstorm hit Munich, Germany, on July 12, 1984, causing about 2 billion dollars in insurance claims. Heat waves The worst heat wave in recent history was the European Heat Wave of 2003. Hurricane Katrina A summer heat wave in Victoria, Australia, created conditions which fuelled the massive bushfires in 2009. Melbourne experienced three days in a row of temperatures exceeding 40Â °C with some regional areas sweltering through much higher temperatures. The bushfires, collectively known as Black Saturday, were partly the act of arsonists. The 2010 Northern Hemisphere summer resulted in severe heat waves, which killed over 2,000 people. It resulted in hundreds of wildfires which causing widespread air pollution, and burned thousands of square miles of forest. Tornadoes A tornado (often referred to as a twister or, erroneously, a cyclone) is a violent, dangerous, rotating column of air that is in contact with both the surface of the earth and a cumulonimbus cloud or, in rare cases, the base of a cumulus cloud. Tornadoes come in many shapes and sizes, but are typically in the form of a visible condensation funnel, whose narrow end touches the earth and is often encircled by a cloud of debris and dust. Most tornadoes have wind speeds less than 110 miles per hour (177Â  km/h), are approximately 250 feet (80 m) across, and travel a few miles (several kilometers) before dissipating. The most extreme can attain wind speeds of more than 300Â  mph (480Â  km/h), stretch more than two miles (3Â  km) across, and stay on the ground for dozens of miles (more than 100Â  km). Fires Wildfires are an uncontrolled fire burning in wildland areas. Common causes include lightning and drought but wildfires may also be started by human negligence or arson. They can be a threat to those in rural areas and also wildlife. Notable cases of wildfires were the 1871 Peshtigo Fire in the United States, which killed at least 1700 people, and the 2009 Victorian bushfires in Australia. Gamma ray burst Gamma ray bursts are the most powerful explosions that occur in the universe. They release an enormous amount of energy in milliseconds or longing for ten seconds. They release the same energy that the Sun would have given in its whole life or even more than that. Gamma ray bursts are not rare events because they occur about once every day and are detected by telescopes both on Earth and in space. Mostly large masses of stars, bigger than the Sun, can produce a GRB. A GRB of distances nearer than 8000 light years may cause a concern to life on Earth. Mainly Wolf-Rayet stars WR 104 can produce GRB. Astronomers do believe that the Ordovician–Silurian extinction, the second most destructive extinction on Earth, might have been due to a GRB. Conclusion International law, for example Geneva Conventions defines International Red Cross and Red Crescent Movement the Convention on the Rights of Persons with Disabilities, requires that States shall take, in accordance with their obligations under international law, including international humanitarian law and international human rights law, all necessary measures to ensure the protection and safety of persons with disabilities in situations of risk, including the occurrence of natural disaster. And further United Nations Office for the Coordination of Humanitarian Affairs is formed by General Assembly Resolution 44/182. We Hope you like our project.

Sonnet 73 Essays (420 words) - Sonnet 73, Sonnet 7, Sonnet 63

Sonnet 73 Poetry is a common medium for people to express love. Sonnets are almost always about love. William Shakespeare's "Sonnet 73" is no exception. Senti-ments of love along with those of against and death are expressed through the use of figurative language. The poem is organized in such a way that, as it progresses, the reader feels the author approaching death as the use of carefully chosen meta-phors that give "Sonnet 73" such powerful imagery. In the beginning of the poem the author uses the metaphor of autumn to stand for his progression in years. Just like the leaves change and fall from the trees, the author has changed and lost his youth. The author next states a compari-son of his aging to a sunset: "In me thou seest the twilight of such day/ As after sunset fadeth in the west" (lines 05-06). Here "sunset" represents dying. The next metaphor compares night, which occurs after sunset, to death. "Which by and by black night doth take away/ Death's second self that seals up all in rest" (07-08).It is important to note that the author has changed his focus from aging, to dying, to death, and narrowed his scope to the close of one day (05). In the final quatrain the author speaks of a "deathbed" of ashes (10-11). These ashes can be interpreted as the ashes of his youth. Those ashes had once been the "fuel" of the man's youth, that which provided his youthful energy. But now, they are now the place where the dying fire of his youth and strength dwindles to nothingness. It is the final couplet of "Sonnet 73" that first mentions love. The entire poem is written to someone, probably a lover or a loved one. The last two lines, however, seem to appear to sum up the relationship: "This thou perceiv'st, which makes thy love more strong// To love that well, which thou must leave ere long" (13-14). Here the author is saying that even though he is so close to death, the lover still loves him. The author's advanced stage on life actually makes the love "more strong" (13), even though the lover knows that the author will not be around much longer. Although the author spends much of the sonnet speaking of aging, dying, and death, there is still an element of love. The poem addresses a lover of the author through figurative language and metaphors. The organization of the poem makes a steady progression from images of aging, to dying, to death, and ulti-mately to love. "Sonnet 73" is a love poem with images of aging and death.

Evidence Based Corrections essay

Evidence Based Corrections essay Evidence Based Corrections essay Evidence Based Corrections essayCommunity supervision can be viewed as an integral part of community based corrections since the instituting of probation more than 100 years ago. Evidence based principles in community based corrections are focused on promoting special programs that can help offenders to change their behavior, beliefs and values. According to Leanne Alarid and Rolando Carmen (2014),â€Å"most offenders can be effectively held accountable for their crimes at the same time that they fulfill legitimate living standards in the community† (p.1). Today many community corrections serve as to address a wide range of problems associated with offender accountability, offender risk/need reduction and safety issues. The strategies used to meet these needs include evidence-based practices, which mean that they require effective interventions for which â€Å"there is consistent and solid scientific evidence† (Alarid Carmen, 2014, p.1). According to researchers, more than a half million juveniles are under community supervision as a result of violent or delinquent behavior† (Borum, 2003, p.114), while the number of adult offenders under community supervision is larger. Researchers have found that treatment can reduce their risk of reoffending due to the application of effective interventions, focusing on criminogenic treatment targets and using the proper treatment strategies. To improve community based practices, it is necessary to conduct regular and developmentally informed risk an needs assessments using the proper assessment tools.The major goal of this paper is to analyze evidence based principles in community based corrections in the supervision of offenders. Special attention should be paid to the discussion about the case plan, targeting criminogenic needs through programming, and use of validated risk/needs assessment tools. It is necessary to consider using the â€Å"Eight Guiding Principles for Risk/Recidivism Reduction.†The case plan targeting criminogenic needs through programmingIn order to formulate effective case plan for offenders, it is very important to improve case management practices, which should be focused on the court requirements and the proper strategies to meet these requirements, involvement of relevant staff and services, identification of the level of agreement to achieve the established goals and improve the process of assessment and progress monitoring (Taxman Belenko, 2012).   Offenders require the individualized approach to providing community based practices because their risk levels are different. As a result, they may have different criminogenic needs. Special programs should be designed and implemented to addresses these needs (Borum, 2003; Singer et al, 2012).The term â€Å"criminogenic needs† can be defined as â€Å"attributes of offenders that are directly linked to criminal behavior† (Singer et al, 2012, p. 23). Criminogenic needs should be addressed by effective correctional treatment, which should be included in the development of a comprehensive case plan. In other words, if a treatment is not targeting criminological needs, it is considered to be counterproductive and ineffective. The case plan should target criminogenic needs through programming (Alarid Carmen, 2014).The National Institute of Corrections (NIC) has developed the proper strategies through the study of community corrections field. In 2004, the basic principles in evidence based practices were outlined to be use of corrections (DeLisi Conis, 2012). These eight guiding principles are considered to be effective in reducing offender risk and recidivism:First, assessment of actual risk/needs using the proper assessment tools or instruments (Taxman Belenko, 2012);Second, enhancement of intrinsic motivation in order to improve the outcomes of the selected interventions (Taxman Belenko, 2012);  Third, providing target interventions which should be based on:Risk Principle: selecting the proper supervision and treatment resources in order to address the needs of high risk offenders;Need Principle: the selected interventions should targeted to criminogenic needs;Responsivity Principle: it is required to be â€Å"responsive to temperament, learning style, motivation culture and gender when assigning programs† (Taxman Belenko, 2012, p. 47).Providing Dosage: it is necessary to â€Å"structure 40-70% of high risk offenders’ time for 3-9 months† (Taxman Belenko, 2012, p. 47);Providing Treatment Practices: it is necessarily to be focused on the integration of treatment into the full sentence requirements of offenders.Fourth, providing skill training with the directed practice through the application of the proper Cognitive Behavioral Treatment Methods;Fifth, increasing positive reinforcement;Sixth, engaging the ongoing support in natural communities;Seventh, providing the appropriate measurement feedback(Taxman Belenko, 201 2).For each of the above mentioned principles, specific procedures should be outlined and detailed practices should be described for effective implementation. According to researchers, these recommended principles for reducing offender risk and recidivism â€Å"recognize the difficulty and complexity of changing staff and agency culture and practice, and the multiple levels at which change may be needed† (Taxman Belenko, 2012, p. 47). It is necessary to pay due attention to offender level, agency level and system level. According to researchers, high risk offenders would benefit from cognitive behavioral programs, which help to meet the criminogentic needs like antisocial behavior and antisocial beliefs, problems with self- regulation and self-control, antisocial peers and personality traits. In general, implementing high quality case management plan requires the proper quality control practices, such as the appropriate administration of assessment tools, effective case plan ning practices, cognitive and behavioral programming, improved individual communication, and the use of risk reduction techniques (Taxman Belenko, 2012; Leukefeld et al., 2011).The use of validated risk and needs assessment toolsIt is necessary to use validated risks/needs assessment tools. Researchers believe that valid assessment of risk and needs helps to improve the efficiency of evidence based practices in community based corrections. It is crucial to provide the appropriate clinical information, which should be used in case planning (Alarid Carmen, 2014; Leukefeld et al., 2011). Although many researchers state that recent studies show considerable gaps in many community-based programs and practices and the use of the assessment tools that have been not validated, there are many positive outcomes that affect the quality of community based practices. The most popular tools include:The Risk and Need Responsivity Model is effectively used for offender assessment and service plan ning. This tool is based on personality and social psychology theory. This tool pays due attention to the assessment of individual characteristics of offenders that predict antisocial behavior, which leads to criminal activity (Leukefeld et al., 2011)Level of Supervision Inventory-R is an effective assessment tool that is used for classification and management of offenders in the community setting and in correctional institutions. The major goal of this tool is to be focused on theory (the R-N-R principles) in order to address the needs of offenders. This tool is comprised of several scales that help to measure different risk and needs areas: education opportunities, employment opportunities, criminal history, personal characteristics and attitudes, family conditions, accommodation quality, alcohol/drug abuse problems,   (Leukefeld et al., 2011).Wisconsin Risk/Needs Assessment Tool is one of the effective risk assessment tools, developed to meet the needs and requirements of commu nity based practitioners. This tool is based on the application of static risk factors, such as the age of an offender at his/her first conviction, the total number of supervision periods, the number of revocations, the number of changes in address information in the previous 12-24 months, etc. The information can be taken from the offenders’ investigation report (Leukefeld et al., 2011).According to researchers, â€Å"given that the purpose of a risk assessment instrument is to differentiate offenders by low, medium and high risk, a good assessment instrument can correctly do this significantly better than chance† (Alarid Carmen, 2014, p. 95). Well-developed case management systems help the staff members to provide effective supervision practices based on the proper risk and needs assessment tools.Conclusion  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Thus, it is necessary to conclude that community supervision is an integral part of community based corrections. It h as been found that offenders benefit from community supervision much more than from incarceration. There are eight guiding principles for reduction of offenders’ risk/recidivism, which include increasing positive reinforcement, effective skill training with directed practice, target interventions, enhancement of intrinsic motivation, risks and needs assessment, feedback measurement, measurement of relevant practices, and providing engaged support in community. When focusing on the assessment of risk and needs of offenders, the proper assessment tools should be selected to improve community based practices, including therapeutic treatment interventions.

Financial and Strategic Management of Projects Wk11 Essay

Financial and Strategic Management of Projects Wk11 - Essay Example Ethics must be considered by project managers in their planning for projects. A project that has a good budget, reasonable time allocation, and all the necessary resources to complete a project successfully can fail due to a lack of ethics among the team players. A case study of a firm that went form market leader to becoming at the time the biggest bankruptcy in United States history due to a lack of ethics in the Enron scandal. Project management is very important towards the success of a multinational corporation. Back in the late 1990’s Nike Corporation faced some serious problems due to the lack of ethical conduct of the project managers overseeing the foreign manufacturing operations of Nike. The firm lost millions of dollars in revenues due to the bad publicity from the revelation that Nike was running sweatshop manufacturing operations. During the past decade the business world has realized the importance of corporate social responsibility. Changes in customer tastes and expectations have made companies producing green products one the fastest growing industries in the United States and abroad. For instance in the car industry automobiles that used hybrid or electric technologies have soaring demands in the marketplace. In 2010 the total sales of hybrid vehicles in the United States were 28,592 which accounts for about 2.5% of total auto sales in the industry (Hybridcars, 2011). A project manager has to take into consideration the environmental impact of a project. During the past century the industrial world has caused great damage to the environment due to pollution its activities have caused. Global warming, deforestation, and food scarcity are some of the problems our society faces in the coming decades. A financial strategy that can be used to give back to the community is donating a fixed percentage of the revenues of a firm. A

About Prometheus Bound Essay Example | Topics and Well Written Essays - 500 words

About Prometheus Bound - Essay Example When asked Prometheus denied Zeus the information he held regarding who it would be that threatened the throne of Zeus, so as punishment he was bound by shackles to a great rock. In Prometheus Bound (n.d.), Prometheus must come to terms with his own limitations in power, but demonstrates that Zeus has limits as well. Prometheus was a god, but felt he had little influence in the matters of the Gods. Prometheus, known as the teacher of all arts, suffered at least partially because of his aid to humankind. Prometheus was fond of humans and, wishing them to flourish, took fire from the gods and gave it to the people. The fact that Prometheus cared deeply about the human race was in strong contrast to how Zeus felt, and was a main point of disagreement between the two. Prometheus described Zeus’s feelings toward humankind when he stated, â€Å"It was his wish to wipe out man [sic] and rear another race† (Aeschylus 6}. For this reason, Prometheus defied the divinity and super ior knowledge of Zeus. If Prometheus were given absolute power, he would be ensured that tyranny would fall and justice reign supreme over the gods and the human race.

My Synthetic Journey Essay Example | Topics and Well Written Essays - 500 words

My Synthetic Journey - Essay Example I say again "The streets are always wet, my ashes can hardly fly and make a nuisance of my dark overcoat". But it is a matter of no importance, I decided then and there. The wet floor becomes puddles at places, and I try to skip them by and nibble at the only question that nags my mind "Am I really regular" I try to dally with the answer for bedtime soporific musings. Then I think, If I must go home now, there will be so much to do with the rest of the day. For instance, I will have to avoid being alone amidst the whole of the neighborhood, praying before dinner, holding hands across fences or already making love in their kitchen. In the street, I only need to fear the rain and the sky that is chequered with the fate of the stars. It is never regular and yet always the forgotten limit. The street is now a little darker; every window looks warm and lost in velvety warmth that has withstood the daylights assault. There! that's my home, my house, and my shelter. I will have the darkness to stir from the porch to the bed till I leave a wake of flooded ennui. I am lost within my own rhythm of chores. A sensitized journey along the streets to the unique shelter that I call my home is undergone and homeostasis is reached for the day until the day begins again and I start from the same point. I was supposed to know you by name, but I shall call you 'My synthetic journey'.

Vodafone Analysis: Marketing Mix, SWOT and PESTLE

Vodafone Analysis: Marketing Mix, SWOT and PESTLE OBJECTIVES OF THE BRAND AUDITING To know the these days market scenario of Vodafone Cellular Services w.r.t. not only the Indian, on the other share extremely for the field wide Cellular Services. To know the Marketing-Mix of the Vodafone Services. To find elsewhere the customer response for the Vodafone Services. BACKGROUND OF THE CELLULAR Utility INDUSTRY In November of 2006, India reached 100 million GSM subscribers. This places it at 3rd, persist China and Russia, in national subscribers to GSM. All told, there are 140 million cellular subscribers in India. With a total population of 1.1 billion, this system that 12.7% of the population uses cell phones. Compare this to China, with 449 million subscribers and a population of 1.3 billion, with 34.5% saturation. Both countries have cellular concentrations in their major cities, with some spotty coverage in outskirt villages. If you contemplate at this graphic, youll see that the major cities of Delhi, Mumbai, Kolkata, and Chennai cause up about 20.7% of cellular usage. Not only does the native land have margin for growth, on the other artisan the governments rationale is to have 500 million subscribers by 2010. GSM will provide the course of action for this duration as will expansion of companies enjoy Texas Instruments. With that in meaning, finding an entrance into the Indian cellul ar market can be difficult. So, many of the companies have operations in other countries and are not a pure play. Hutchison Telecom Int Ltd (HTX) is a multinational society based in Hong Kong, whose Indian manner, Hutchison Essar, has an impressive 25% market knowledge in Delhi, Mumbai, Kolkata, and Chennai. They extremely have an impressive presence in the smaller cities and more rural areas of India. Their business in India is just a parcel of the puzzle, as Hutchison Telecom has operations in a number of Asian markets. HTX isnt the meaning to enter into this market, as they are looking to sell off the Hutchison Essar division, for 14 billion USD. Maxis Communications BHD [5051.KU], U.S. private-equity kingdom Texas Pacific Quota [TPG.XX], Vodafone Plenty PLC (VOD), Indias Reliance Communications Ltd. [532712.BY], and Indias Essar Quota are among those interested in buying the native land. Whoever buys this division will ease from the strong market presence, GMS capability and duration practicable. A kingdom with a mini footprint in the cellular market is Mahanagar Ring Nigam Ltd (MTE), which trades in ADRs on the NYSE. Unfortunately, they have a petty market presence (2.3 million subscribers) and offer cellular servicing only in Delhi and Mumbai. Land-line call services bring in the majority of their revenue. Revenue from mobile services only brought in 10% of their revenue in the persist fiscal year. Between March and November, their cellular subscribers have grown 21%. The cellular market in India stands to facilitate their duty and if they can increase the scope of their internet services, the credible of that market will extremely facilitate them. COMPETITIVE Subject OF CELLULAR SERVICES IN INDIA Airtel is ranked number one in terms of building brand equity. Vodafone is ranked second in maintaining reliability, knowledge, esteem. The brisk competitor of Vodafone is Airtel followed by Sense, Tata, Reliance and BSNL. Brand equity can be managed by stressing on brand loyalty, creating brand responses .i.e. how customers respond to the brand marketing career, focusing on the customers personal impression and probation, by increasing brand quality .i.e. services that are been provided by Vodafone ,brand credibility .i.e. the kingdom should have a beneficial reputation in the minds of the customers. Airtel is in a superior way than Vodafone in terms of Brand Reputation bill. Vodafone is having highest Brand equity valuation in the Indian Cellular Services Industries. Airtel This kingdom was established in 1995 by Sunil Mittal as a Universal Limited Gathering, Airtel is the largest telecom overhaul provider in Indian telecom sector. With market capitalization of over Rs. 1,360 billion, Airtel has 31% of total market knowledge of GSM servicing providers. Providing GSM services in all the 23 circles, Airtel was the first private player in telecom sector to connect all states of India. Extremely, Airtel is the first mobile overhaul provider to introduce the generation prepaid services and electronic recharge systems. After establishing itself in the domestic market, Airtel is these days spreading its wings in US by providing its mobile overhaul under the reputation call home to the NRIs. Having achieved huge success in mobile services- postpaid and prepaid- Airtel has at once entered fixed-line telephony providing broadband services in 92 cities across India. The society has an optical fiber network of 35,016 km and a customer mould of 35,440,406 GSM mobile and 1,819,083 broadband subscribers. About Vodafone The society was formed in 1984 as a subsidiary of Racal Electronics. By 1991, it was a separate class, known by its present reputation, and with its first controlled overseas development in Malta. A combination of acquisitions and partnerships with other networks has made Vodafone the worlds largest mobile telecommunications society, with equity interests in 26 countries across five continents and partnerships in another 14. Vodafone is teaching itself quickly to have a deeply ingrained customer understanding in line to cause it nimble while developing the scale, scope, and potency of a large multinational. The focus on customer understanding and segmentation knowledge is highly salient to insure that Vodafone doesnt get sluggish and is able to deliver on customer needs rapidly. Vodafone is the worlds largest mobile telecommunications community, employing over 65,000 staff and with over 130 million customers. The business operates in 25countries worldwide across 5 continents 40 partn er network with200 million customer worldwide. Vodafone is a public limited convention with listings on the London and Virgin York stock exchanges. Global recognition of the Vodafone brand is growing as the gathering rolls elsewhere its identity into modern markets. On the other share, it retains limited names and imagery in markets where this is authentic to maintaining the trust of customers. To relieve promote its image worldwide, Vodafone uses leading sports stars from high profile global sports, including David Beckham and Michael Schumacher. Basically our objectives were to find elsewhere the behaviors of the consumers towards the Quality of the product. After the cost of the product. After the acceptable presentation of the product which includes the utility. If the consumer is after or comes for particular product and why, either by rationale of of effective advertisement on the media enjoy television or info papers or other means of advertisement. Vodafone Essar in India is a subsidiary of Vodafone quota commenced transaction in 1994 when its predecessor Hutchison telecom acquired cellular licenses for Mumbai. These days it has operations in 16 circles covering Indias mobile customer mould with 34.1 million customers. Vodafone Essar under hutch brand has named the most respected telecom society best mobile servicing in native land. They are most effective creative advertiser of the year. Vodafone has partner with Essar plenty as its principal joint venture partner for Indian market. Vodafone launched there brand across in India on 21st September 2007 Essar plenty has diversified Office Kingdom with governance in manufacturing as well as utility sector. Steel Force Potency Indication Shipping logistics Constructions Mission Statement We will be the communications leader in an increasingly connected area Vodafone Quota Plc is the worlds influential mobile telecommunications kingdom, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States through the Companys subsidiary undertakings, joint ventures, associated undertakings and investments. The Groups mobile subsidiaries manipulate under the brand term Vodafone. In the United States the Groups associated undertaking operates as Verizon Wireless. During the persist two financial years, the Quota has extremely entered into arrangements with network operators in countries where the Parcel does not hold an equity stake. Under the terms of these Partner Network Agreements, the Quota and its partner networks co-operate in the development and marketing of global services under dual brand logos. At 31 December 2008, based on the registered customers of mobile telecommunications ventures in which it had ownership interests at that h our, the Plenty had 289 million customers, excluding paging customers, calculated on a proportionate target in accordance with the Companys percentage polity in these ventures. The Companys ordinary shares are listed on the London Stock Interchange and the Companys American Depositary Shares (ADSs) are listed on the Virgin York Stock Interchange. The Gathering had a total market capitalization of on all sides of  £74 billion at 31 December 2008. Vodafone Portion Plc is a regular limited society incorporated in England under registered number 1833679. Its registered office is Vodafone Habitat, The Connection, Newbury, and Berkshire, RG14 2FN, England. Vodafone is the worlds largest provider of voice and string letter services to consumers and enterprise customers. The society employs about 66,000 community on all sides of the existence. The native land headquarter is situated in Berkshire, UK. Vodafone operates through single reportable business segment: servicing of communications services and products. At the speck of March 2007, the native land had 206 million customers worldwide. (Vodafone, 2007) VODAFONES STRATEGIC OBJECTIVES Revenue stimulation and cost reduction in Europe Innovate and deliver on our customers total memo needs Deliver strong activity in emerging markets Actively manage our portfolio to maximize returns Align capital structure and shareholder returns policy to strategy Key issues and problems Key issues and problems for Vodafone insert how the kingdom manages to coordinate its growth and to maintain its competitive servicing in the dramatically changing market area of the dynamic telecommunication sector. BRAND ELEMENTS OF VODAFONE VODAFONES BRAND MANTRA Vodafones internal brand mantra is simple and memorable. It stands for Prize, Reliability and Innovation. It is referred to throughout all business activities across the existence. BRAND Bill BRAND PERSONALITY OF VODAFONE A series of virgin corporate values and four desired brand personality traits for Vodafone were identified: Energetic Passionate Proactive Expert To instill the contemporary brand personality traits within the attitudes of employees at Vodafone, NKD chose a teaching pathway that involved hands-on experiential learning using a range of sensory techniques. At each learning interval, employees were immersed in a friendly, themed existence which exuded the virgin Vodafone brand personality. NKD focused on three core programmers to reinforce the modern kingdom branding. A series of live events called Winning Together was used to inspire the companys 400 retail employees and equip them with world-class sales skills. This has by target of become the induction program for all modern retail employees. All shop managers and limited area managers attended a two-day session called Salient Together, which provided leadership and governance skills designed to be applied back in the workplace. Staying Together was a live subject of key community processes, transforming them where necessary to reflect the modern retail promise, brand person ality and society culture. VODAFONES PERSONALITY CAMPAIGN Strengths Influential Consistent Integrated Weaknesses Not own able Not sustainable Vodafones brand essence is: Red: For the prize and spirit. Rock Solid: dependable and empathetic Restless: always challenging to improve and career funny. COMPETITIVE Utility The competitive utility of Vodafone Services was that, that it is equally strong as Mobil ink on the other share at an affordable bill. This function possesses some kind of uniqueness which the other brand does not possess. Which differences to promote Not all brand differences are salient or worth-while not every difference makes skilled differences are primary or worth-while not every difference practise a beneficial differentiator. Each difference has the feasible to draw up society costs as well as customer benefits .therefore; the kingdom must carefully appropriate the ways in which it will distinguish itself from competitors. A difference is valuation establishing to the extents that it satisfies the later criteria: Affordable: Our services are a unique in many aspects; one of them is the valuation. We have offered our comment services at low cost than the other services. We are able to do this by target of of the virgin technology, equipments, and accessories. The contemporary techniques relieve us to minimize the valuation in the tea production. Influential: The difference delivers a highly valued facilitate to target buyer. Superior: The difference is superior to other ways that customers might receive the same facilitate. Communicable: The difference is communicable and visible to buyers. Preemptive: Competitors cannot easily draw up the difference. Profitable: The product must provide a authentic advice to consumer. With a large market knowledge in Indias major cities and presence elsewhere of the cities, they will be able to capitalize on Indias cell call expansion. Hutchison has said that it will not select anything less than 14 billion and assorted think that the offers are creeping closer to 20 billion. Vodafone is a major player in this acquisition, on the other artisan they have some hurdles to overcome. Vodafone has levy forward a non-binding offer of 16.5 billion, on the other share Essar has a chance to match this, and with the backing of Reliance Communications, the ante could come close to 20 billion. Essar Groups these days 33% stake in the society gives them salient influence if Vodafone were to try to practise changes to the society post-acquisition. If Vodafone does really get Hutchison Essar, the knowledge valuation might drop pending the final purchase cost. I would wait and examine the outcome of this before making a move on Vodafone. If its shares drop when the offer is announ ced, I would pick them up. The street meaning Vodafone spent extremely all the more when it acquired Turkeys Telsim Mobil Telekomunikasyon, on the other share Vodafone quickly turned that native land on all sides of and it is in a all the more in a superior system position. Facing cellular saturation in the European market, Vodafone has found acceptable activity credible in emerging markets and acquiring Hutchison Essar would only strengthen its office as Indias cellular market begins to explode. VODAFONES MARKETING MIX -4PS A longer reputation marketing strategy is underpinned by careful planning and a successful marketing mix. The marketing mix is a combination of many features that can be represented by the four Ps. Product features and benefits of a skilled or utility Place where the acceptable or servicing can be bought Valuation the valuation of a acceptable or utility Promotion how customers are made aware of a skilled or overhaul. Product A product with many different features provides customers with opportunities to chat, play games, dispatch and appropriate pictures, moderate ring tones, select string about travel and sporting events, hire billing string and soon impression video clips and dispatch video messages. Vodafone live! Provides on-the-move string services. Place Vodafone UK operates over 300 of its own stores. It extremely sells through independent retailers e.g. Machine ring Warehouse. Customers are able to examine and practice products they are considering buying. Community are on labourer to ensure customers needs are matched with the correct product and to explain the different options available. Bill Vodafone wants to practise its services accessible to as assorted community as practicable: from the young, through apprentices and high powered business executives, to the more mature users. It offers various pricing structures to suit different customer groups. Monthly reward plans are available as well as prepay options. Call users can top up their telephone on dossier. Vodafone UK gives NECTAR reward points for every  £1 spent on calls, subject messages, picture messages and phone tones. Promotion Vodafone works with icons such as David Beckham to communicate its brand values. Above the list Advertising on TV, on billboards, in magazines and in other media outlets reaches large audiences and spreads the brand image and the comment extremely effectively. This is known as above the borderline promotion. Below the dossier Stores have special offers, promotions and speck of sale posters to attract those inside the stores to purchase. Vodafones stores, its products and its staff all project the brand image. Vodafone actively develops skilled regular relations by sending press releases to national newspapers and magazines to explain contemporary products and ideas. BRAND AND CUSTOMER COMMUNICATIONS Among all the Brand most powerful brands ranking is Ranked 9th globally. Vodafone has continued to focus on delivering a superior, consistent and differentiated customer participation through its brand and communications activities. A virgin Marketing Framework has been developed and implemented across the office, which includes a contemporary vision of expanding the Groups category from mobile only to total communications to be the communications leader in an increasingly connected existence. Brand and customer participation continues to implement Vodafones promise of helping customers cause the most of their interval. The brand utility has extremely developed a methodology to develop competitive limited market brand positioning, with limited brand positioning projects these days implemented in 12 markets. To enable the consistent practice of the Vodafone brand, a fix of guidelines has been developed in areas such as advertising, retail, online and merchandising, all including naked truth on how to cause the brand duty across every touch speck. By rationale of June 2006, eight markets have implemented the global retail base. In September 2007, Vodafone welcomed India with the Hutch is these days Vodafone campaign. The migration from Hutch to Vodafone was one of the fastest and most comprehensive brand transitions in the novel of the Plenty, with 400,000 multi brand outlets, over 350 Vodafone stores, over 1,000 petty stores, over 35 mobile stores and over 3,000 touch points reframed in two months, with 60% completed within 48 hours of the regulate. Vodafone regularly conducts Brand Health Tracking, which is designed to measure the brand performance against a number of key metrics and practise insights to facilitate the polity of the Vodafone brand across all Vodafone branded operating companies. This tracking has been in place by rationale of 2002 and provides continuous historical list against key metrics in all 19 Vodafone branded operating markets. Each operating society manages a interpret that complies with the standards and methodology fix by Vodafone Plenty Insights. An external accredited and inde pendent market trial aggregation provides global coordination of the methodology, reporting and subject. As a result of these activities the Vodafone brand is these days ranked number 11 in the Brand Top 100 global brands record, recently published in The Financial Times, with an estimated bill attributable to the brand of  £18.7 billion. For the 2008 financial year, Vodafone brand preference among its own users reached 81.9%, up 2.0 percentage points on the previous financial year, and a performance level that is 1.0 percentage speck higher than its closest competitors. In addition, the brand control among non-users of the brand has increased in the 2008 financial year to 33.5%, 1.8 percentage points above its market knowledge. STP Controversy Segmentation Mode Generation Overhaul usage Area of customer Duration of overhaul Geographical poser Targeting Vodafone is adopting a multi segment approach. They are offering a series of differentiated products to their respective market. Habitat calling cards for the family of those professionals who used to business abroad. Rs. 10 recharge for mini users. Cheap SMS facilities for youth. Facilities for circle users. Positioning -Where you go network follows you. Hutch as a brand always tried to connect with consumers in simple honest authentic transaction, while Vodafone is more young fun brand. So consumers will scrutinize a shift reflecting a more vibrant brand. The pug actor Irfan Khan will be retained for the brand promotion. They are talking about the exclusively of the network services they are offering to customers. Stores Mass media coverage Innovative distribution to reach customer Exclusive shops Hubs spoke Associate distributor Customer function Shop call centers Vans Relieve desk BRAND POSITIONING OF VODAFONE IN 1997-98 Brand Positioning of Vodafone currently VODAFONES POSITIONING OPPORTUNITY Differentiate the market using two vastness: service and consumer mindset. Telstra, as the traditional market leader, was perceived to have an audience comprising a conservative and older mindset. Its communications reinforced this perception. Optus with a servicing focus was increasingly becoming a conservative son of Telstra. BRAND EQUITY Probation OF VODAFONE Vodafone stands 9th position among all over the worlds brands in the terms of brand valuation. Points of Parity and Points of Difference of Vodafone Airtel Points of Parity Both the brands have same pricing strategies. Both the brands have same market segmentation. Points of Difference Target customers of Vodafone are middle troop citizens whereas Airtel targets the elite and up market aggregation citizens. Airtel positions itself as a lifestyle brand whereas Vodafone positions itself as habitual mans brand. SWOT Subject OF VODAFONE Strengths Diversified geographical portfolio with strong mobile telecommunications operations in Europe, the Middle East, Africa, Asia Pacific and to some amplitude the US Network infrastructure Influential presence in emerging markets such as India Weaknesses Slender focus of coercion of mobile on climate. Negative reimburse on assets (ROA) under perform key competitors liking ATT, BT Portion, Deutsche Telecom US business not nearly as strong as European/rest of the existence operations 80% of its duty is generated in Europe (see below for explanation) Opportunities Improve accessibility to wide range of customers Focus on cost reductions improving returns Majority stake in Hutchison Essar in India Probation and development of modern mobile technologies Threats Highly competitive market All the more lags extreme major competitors in the US Besides high penetration rates in key European markets European Union rule on cross-border cell telephone usage by customers Airtel is the biggest threat in India, it has maximum market participation in India. Meet the rising expectations of the brand loyal customers. PEST Examination Its an controversy of native land at broad macro level examines the kingdom under heading of political,  economic, social technological factors. Political- governmental legal issues affecting how gathering operates Edict Infrastructure Banning of telephone in trustworthy circumstances Health issues Economical Factors influencing the purchasing force of customer companies publish of capital. Valuation of 3G licenses Reward of telephone duration driven down. Worldwide recession. Third existence countries. Social Demographic cultural aspects of existence witch influence customer needs market bigness. Health subject. Demographic social trends. Picture phones. Mobile Etiquette. Saturation site. Technological Modernization innovativeness over a hour of generation influential to contemporary contemporary  technology. The cellular services has been started modern technologies enjoy following- 3G UMTS (2.5G) GPRS/WAP SMS/MMS The VRIO Framework Reward Rarity Imitability Aggregation Competitive implications Network infrastructure Yes No No Yes Competitive parity Diversified revenue base Yes Yes No Yes Temporary competitive utility Salient market position Yes Yes Yes Yes Sustained competitive function Network infrastructure One of Vodafones key technologies and wealth is the strong network infrastructure that supports its operations. To be able to provide mobile services, a strong network infrastructure is fundamental for the society. Vodafone operates 2G networks, through GSM networks, in all its mobile operating subsidiaries, offering its customers services such as voice, subject messaging and basic string services. All the networks application GPRS or 2.5G as well, which enables wireless access with mobile devices to list networks prize the internet. Vodafone extremely controls 3G networks offering its customers mobile broadband record access services allowing list download speeds of up to 384 kilobits per second. 2006 launched High Rapidity Downlink Packet Access (HSDPA) technology shortens download times significantly with record transmission speeds of up to 3.6 megabits per second and makes the usage of mobile broadband services all the more more skilled for the customers. HSDPA is enabled in the existing 3G network with after software updates. (Vodafone, 2007) The strong network infrastructure is a primary resource and enables the native land to respond to the growing customer needs with high quality services these days and in the ultimate. This salient resource is not a rarity in the wireless telecommunication industry and therefore it cannot be costly for the competitors to imitate. Many of the worlds large mobile operators have the same access to the same technology as Vodafone and a governance over massive networks. Vodafone is extremely well organized to exploit the all-inclusive competitive practicable of the network infrastructure by providing the employees a productive and safe working nature with good-looking performance based incentives. This resource is an organizational compel and generates a competitive parity. Diversified revenue mould By acquisitions, stakes in companies, and partner networks Vodafone has strategically expanded its presence to consider the whole existence. The native land has equity interests in 25 countries. Vodafones partner network arrangements extend to a further 38 countries. (Vodafone, 2007) Vodafone has significant mobile operations in countries such as Germany, Italy, Spain, UK, E gypt, Kenya, South Africa, Australia and Contemporary Zealand. In 2007 the largest geographic region was Germany with a contribution of 17.1% to the total revenue, followed by UK 16.3%, Spain 14.1%, Italy 13.5%, and other Europe 13.5%. Arcor and Pacific contributed 9%, Middle East, Africa and Asia 8.2%, and Eastern Europe the rest 9% of the revenues. (Datamonitor, 2007) Vodafones global reach and geographically diversified revenue base is a leading resource for the native land. This primary resource helps the kingdom to compensate its risks and losses. As diversified as Vodafones revenue replica is it is a rarity within the wireless telecommunication industry. Vodafones strategy is to actively plain their portfolio by investing into markets that offer a strong limited position. With strict financial investment criteria Vodafone maximizes its and its shareholders returns. (Vodafone, 2007) Vodafones competitors would not face a bill disadvantage in trying to imitate this resource. It is more about the strategy that a society implements than about the financial resources. Vodafone is well organized to exploit the plentiful competitive feasible of this leading and infrequent resource. The Boards argument is to generate trustworthy that the companys employees are aware of Vodafones strategic goals and mutual obligations. This resource is an organizational vigour and distinctive potency and generates a temporary competitive utility. Influential market position Vodafone is the worlds primary mobile telecommunications society. Vodafone operates in Europe, the Middle East, Africa, Asia Pacific and the US by subsidiary undertakings, associated undertakings and investments. In countries with significant operations Vodafones market shares are impressive; Germany 36%, Italy 33%, Spain 31%, UK 26%, South Africa 58%, US 25%, Egypt 48%, and Australia 18%. (Dossier monitor, 2007) A strong market share with the market leader position is an extremely influential and meagre resource which improves the companys brand image and gives it a solid foundation to enter contemporary credible markets. This resource is imperfectly imitable and the competitors would face a cost disadvantage in obtaining or developing it. Vodafones market leader position is based on the liking and effort of the companys employees. The society is well organized to plain effectively its employees to reach their all-inclusive practicable and benefiting themselves and the native land. This resource is an organizational coercion and sustainable distinctive potency and generates a sustained competitive overhaul. Porter Five Forces Of Vodafone Rivalry The threat of rivalry in this business is impacted by the low number of big firms in the market. There are a sporadic numbers of large firms worldwide that competes for the market share; this lowers the threat of rivalry. The firms that are in the profession on the other artisan are besides competitive and by rationale of of a relative slow market activity in this industry the firms fight over the market shares that are elsewhere there and that increase the threat. There is extremely a low level of switching costs to

Dangerous Liaisons: Present and Past Essay -- Dangerous Liaisons Essay

Dangerous Liaisons: Present and Past      Ã‚     Halfway through viewing Dangerous Liaisons, a remarkable contrast as well as a huge parallel came to mind.   The film's principal characters' treatment of their promiscuity was quite different from what we see today.   They were quite covert about their sexual relations, and often concocted cunning plans to assure the secrecy of their activities.   Today we find quite the opposite taking place on our news programs and talk shows.   It seems to me that the cause of this whole difference in treatment of sexuality is due to the advent of mass media.   That pre-Revolutionary French society was not completely different from today, however.   Like our treatment of the Clinton/Lewinsky scandal, the common people of the late 18th century French society were quick to ridicule the Marquise for her promiscuity revealed.   We, as a society, are still just as quick to gossip over someone else's sins while being guilty of the same.   It is simply a conditi on of being human.   In short, the story set forth in the film Dangerous Liaisons shows both a striking contrast, due to technology, and a very remarkable parallel, due to a double standard brought on by the human condition, between the way sexual relations and promiscuity were viewed in the late 18th century and how we view them today at the close of the 20th.      Ã‚  Ã‚  Ã‚  Ã‚   The importance of stealth in promiscuous relations to the French aristocracy pervades the entire film.   We see throughout the film that the Marquise is quite fond of entertaining guests in her domicile, which is flanked by a wall of mirrors.   Early in the film we learn that there is another set of rooms entirely behind the wall, her "private" bedchambers.   It... ... French revolution.   Most of us really don't care if the rest of the world thinks, or even knows for sure if, we are carrying on promiscuous lives.   Sex is just another daily event.   It is pop culture thanks to mass media.   Our cunning Valmont would probably be very bored today, for his sexual conquests would just be too easy for him.   The Marquise would probably be having sex on the other side of the mirrors.   However, when the truth about them is known for certain, I bet we would treat them just as badly as we are treating the leader of the free world.   Our society is quick to judge, even when we could easily be judged for the same offenses.   We are humans after all.   Ã‚   WORKS CITED Heinein, Maryam.   "Couple plan to lose virginity online" Los Angeles, CA Channel 4  Ã‚   News Home Page.   16 July 1998.   <www.msnbc.com/local/KNBC/111301.asp>

History and Significance of Cavendish Banana Essay

The banana plant, or Musa acuminata, is one of the most important fruiting plants on Earth. This plant belongs to the Musaceae family, also known as the â€Å"banana family†. The genus Musa refers to â€Å"large herbaceous flowering plants† with fruit that is usually elongated and curved, with a yellow, purple, or red rind covering soft starchy fruit (Merriam-Webster). Banana plants are often mistaken for trees, because their â€Å"false stem† or pseudostem resembles a tree trunk. However, trees are dicots with organized vascular bundles while banana plants are monocots, which have scattered vascular bundles. The average cultivated banana plant stands at 16 feet tall, although they may range from 10 to 23 feet (Nelson 26). A mature banana plant forms an inflorescence at the top of the pseudostem, a structure known as the â€Å"banana heart†. Each banana heart usually develops bunches of banana fruits made up of tiers (called â€Å"hands†) with as ma ny as 20 fruit to a tier. â€Å"Cultivated bananas are sterile and develop the typical seedless fruits without the need for pollination† (Van Wyk). Bananas are one of the most important fruits because of the role they play in the global economy, food security, and the everyday lives of people around the world. Bananas originated in Southeast Asia, which is still the center of banana diversity in flavor, scent, texture, color, shape, and size. However, bananas were most likely domesticated first in Papua New Guinea, where cultivation can be traced back to times between 5000 and 8000BC. Around 1000AD, the banana crop spread to Africa through Indo-Malaysian immigrants who colonized Madagascar, and also to the Pacific region (Van Wyk). In the 15th and 16th centuries, banana plantations began to sprout up in the Atlantic Islands, Brazil, and western Africa under the care of Portuguese colonists. Shortly following the Civil War, North Americans started eating bananas on a small and expensive scale. In the 1880s, banana consumption in the United States became a lot more widespread due to advancements in transportation and refrigeration (Koeppel). Today, Americans eat more bananas than apples and oranges combined (Koeppel). This development of modern transportation networks and storage materials allowed for the introduction of the earliest modern banana plantations located in Jamaica and other regions in the Western Caribbean Zone and Central America (New Zealand Herald). This yellow fruit has played a big role in economies all over the world. Banana plants are currently being produced in over 107 different countries, primarily for their and less frequently for producing fiber, banana wine, and as ornamental plants. The 2011 study of production and exportation of bananas and plantains by the Food and Agricultural Organization found that worldwide, we produced a total crop of 145 million metric tonnes. India led the world by producing 20% of this, followed by Uganda, China, the Philippines, and Ecuador. However, the leading exporters of bananas and plantains were Ecuador (which exported 5.2 million metric tonnes, making up 29% of worldwide banana and plantain exportation) followed by Costa Rica, Colombia, the Philippines, and Guatemala. Although plantains were included in this study, Ecuador did specify that 93% of its exportation statistic was made up of solely bananas (FAOSTAT). The delicious fruit is used frequently in the daily lives of people around the world. Bananas can be eaten raw or baked in both savory and sweet dishes. Some popular examples are fruit salads, milkshakes, yogurts, pancakes, breads, and the famous banana split. Plantains are not distinguished from bananas in some parts of the world because they are very similar, but can be differentiated by their lower sugar and higher starch content. Plantains are usually used as a vegetable in African and West Indian cuisine. Bananas are cultivated on an extremely large scale in tropical regions, so they remain a big staple in the diets of millions of people in Asian and African populations, and in other developing countries (Van Wyk). Since banana plants produce fruit all year, they present an invaluable food source during the time of year between harvests known as the â€Å"hunger season†. This, combined with their exceptional nutritional value—an individual banana has an energy yield of about 95-125 kcal and the ripe fruit comes equipped with a large variety of essential vitamins and minerals—makes them essential to food security worldwide (Anania, van Wyk). Price competition among supermarkets has reduced margins, leading to lower prices for growers. Chiquita, Del Monte, Dole, and Fyffes have somewhat of a monopoly over the banana plantation business, and their plantations are centralized in Ecuador, Colombia, Costa Rica, Guatemala, and Honduras. Many producers in these countries are wealthy land owners that have tried to raise their prices by marketing their bananas as â€Å"fair trade† or Rainforest Alliance-certified (Wikipedia). The term â€Å"banana republic† has been used to describe countries like Costa Rica, Honduras, and Panama because the banana trade has become the dominant part of their economy. Banana producers have also played a large political role, including â€Å"working with local elites and their rivalries to influence politics or play to the international interests of the United States, especially during the Cold War, to keep the political climate favorable to their interests† (New Zealand Herald). Although banana production is a huge industry, the entire banana species is facing an increasingly serious problem. The most popular cultivar of bananas was Gros Michel for quite some time, but after an attack by a soil fungus called the Panama disease, this cultivar was almost completely wiped out. After a large amount of agricultural research, scientists were able to produce the Cavendish cultivar, which has made up the majority of banana crops for the past 40 years. However, the Cavendish banana is also in danger. T he Black Sigatoka fungus has begun to attack Cavendish banana plants all over the world. This once high-yielding crop has decreased in yield by 50-70% and the lifespan of banana plants has dropped from about 30 years to an average of only two (Alison). Researchers blame the vulnerability of the banana plants on the monogenetic cultivation, resulting from commercial motives. Plantation owners and farmers have been selectively breeding bananas since the beginning of their cultivation 10,000 years ago, which is why the modern cultivar is seedless and sterile (Alison). This has resulted in banana crops with no genetic diversity, which leaves them helpless against environmental stresses, including disease and crop pests. Some experts predict that cultivation of the Cavendish banana will become unviable within the next 10-20 years, so agricultural researchers are searching for an equivalent banana cultivar, but it has proven difficult because most of the cultivars used in other countries produce bananas that are more starchy and thus used in cooking instead of eaten raw as a sweet snack. Over time, genetic modification and selective breeding of bananas has transformed what we know as a banana from a small, seed-filled, starchy, wild banana to the huge-in-comparison Cavendish dessert banana (Figure 1). Because of this, various hybridization and genetic engineering programs are exploring the wild banana genomes in an attempt to produce a â€Å"disease-resistant, mass-market banana† (Wikipedia). Bananas represent a delicious and essential part of the world’s economy and food security, so hopefully the extensive agricultural research will pay off to create a new banana that is ready to ward off environmental pressures. Cavendish bananas are the most important cultivar in the world, representing all of the exports in the statistical figures discussed earlier†¦ The Cavendish â€Å"dessert banana† that is eaten raw and is most common in the US is the one that is under attack by the Black Sigatoka fungus. â€Å"why bananas† instead of going through prompt. Figure 1: The common Cavendish dessert banana, left, is shown with the seed-filled wild variety (Mestel) Bibliography Alison, Robert. World: Bananas are a Dying Breed. Globe and Mail. 19 July 2003. www.corpwatch.org Anania, Giovanni. How would a WTO agreement on bananas affect exporting and importing countries? July 2009, Issue Paper No.21, ICTSD â€Å"Banana†. Merriam-Webster Online Dictionary. Retrieved 2013-01-04 â€Å"Banana†. Wikipedia, the free encyclopedia. http://en.wikipedia.org/wiki/banana Big-business greed killing the banana – Independent, via The New Zealand Herald, Saturday May 24, 2008, Page A19 â€Å"FAOSTAT†. Food and Agriculture Organization of the United Nations. Van Wyk, Ben-Erik. Food Plants of the World, an Illustrated Guide. October 2005. Timber Press. Koeppel, Dan. Banana: The Fate of the Fruit that Changed the World (New York: Hudson Street Press, 2008), pp. 51–53 ISBN 0-452-29008-2 Koeppel, Dan. Yes We Will Have No Bananas. New York Times. 18 June 2008. Nelson, Ploetz & Kepler 2006, p.26 Mestel, Rosie. Banana genome sequencing gives a boost to pest-plagued fruit. Los Angeles Times. 11 July 2012. http://articles.latimes.com

Homework Essay

Chapter 5 1. Describe how we measure the clinical performance of an HCO as a whole? For example, can you aggregate good performance in cardiology and poor performance in obstetrics, and say â€Å"overall, performance is average†? It depends on how measurement is being done. If a scorecard is used, yes the performance could be aggregated. However, the book mentions moving the departments off the scorecard that do not need improvements and focusing on the departments that aren’t doing well or need improvement in certain areas. Scorecards are beneficial in showing overall performance but can also be evaluated to see which departments are not meeting or exceeding the benchmark. If measurement was on a department basis and one was not doing well, that department would need to focus on the developmental areas in order to say that performance is good. â€Å"Overall† means an average or an overview. It’s not specific to one department but an average of all. One could fail a nd others exceed in which â€Å"overall performance† would be â€Å"average.† Chapter 6 1. Describe how an institution can ensure that its medical staff plan is realistic? List the specific steps you think would be important, and which would make a reassuring checklist when presented to physicians and to the governing board. An institution needs to measure input and output to effectively staff the facility. Input can be measured by patient arrivals and appointment requests (request for care). Output can be measured by patients treated, cost per case, quality and access. The physician organization also assists in providing excellent care by recruiting and retaining physicians necessary to provide this care. Physician supply should remain open to leave and come as the community demand raises and lowers. However, it is more effective to be strategic in planning the staffing needs. Too big leaves physicians underworked. Too small leaves physicians ­Ã‚ ­ overworked. A medical staff plan should be implemented to protect physicians  against new competitors. 2. Medical staff leadership: Why should medical staff leadership be appointed by and accountable to the governing board, as opposed to being selected entirely by the medical staff or by the executive? To avoid tax situations, the board must remain nonphysicians (pg 205). Also the board must vote for what is in the best interest of the community. If there were several physicians on the board or the medical staff or executive appointed this, it would be considered a conflict of interest because it’d be harder for the medical staff to do what’s in the best interest of the community rather than what’s in the best interest of the physicians. 3. What is the goal of communication with physicians? How is that goal attained in large organizations? The intent of the communication network is to identify potential conflicts in advance, analyze and understand them (pg 205). PITs, surveys and organizational guidelines and processes are implemented to help resolve these issues. Bylaws are also set and used to describe rights and obligations of each party. They are also used to encourage negotiations and conflict resolution (pg 206).

TIVO essays

TIVO essays TiVo in 2003 was a leading provider of digital video recorder (DVR) technology and services. DVRs are similar to VCRs except that TV recordings are made to hard disks rather than onto a tape. DVRs are going to change the way that people watch and enjoy TV. With the DVR technology the user is able to record, pause, fast-forward, and rewind live TV. However, in order to compete with the DVR technology, some companies such as Comcast offer VOD (Video on Demand). With VOD, all content is available 24 hours a day therefore consumers would have no need to purchase DVR products. In order to stay competitive, Comcast today offers both VOD and DVR services. The cost of the DVR service typically ranges from $5 to $10 a month. At this point in time there is no set standard or format for the DVR technology, therefore an opportunity presents itself for a company to set a standard. If TiVo plays their cards right, I believe that this technology could become a platform technology where thi rd parties could add value. TiVos future could be very profitable if they are successful in launching TiVo as a protocol. For example, TiVo now has a music protocol that allows TiVo to play digital music on your television. In the future, other services will interact with, but not sit on top of, the DVR. In order for this strategy to be successful, TiVo would have to reengineer their non modular product into a piece of modular equipment which can easily adapt to different hardware and software environments. As a result, TiVo will be able to greatly reduce the costs that are associated with extending its technology to a new OEM or CE device. The patents that TiVo has filed will also help them to develop a dominant standard or format in the DVR industry. TiVo has three major patents that they received in 2001. One of the patents is for personal video recording software and hardware design and the other two patents are for core DV...